Reimagining footwear as truly functional, Inez needed an expressive entry into its direct-to-consumer fashion brand.

Designed in New York and handmade in Spain, Inez balances modern design with traditional Spanish shoe-making and exceptional craftsmanship. The brand spent years perfecting their pumps, creating better-built architecture and expansive widths to fit all feet. To accompany their craft we developed a bold identity built on the brand’s technical expertise and complemented by clean typography, expressive patterning and rich imagery. The result is a fresh fashion brand for heels that feel good.

Click here to shop the shoes.